Day 17 — Is Silence the Strategy?

Today marks Day 17 of radio silence from #Nextdoor.

It’s a new year.

It’s Monday.

And as of this writing, it’s approximately 11:00 AM Eastern.

So it’s reasonable to ask a few hard — but fair — questions:

- Is there an active communications or public relations strategy in place? Or has non-communication itself become the strategy?

- How are other investors and shareholders comfortable allowing this level of disengagement to continue?

- How does a platform grow without taking risks, testing ideas, or engaging publicly?

#Nextdoor’s mission is connection. Yet the absence of voice — no #LinkedIn, no #Facebook, no blog updates (blog.nextdoor.com) — sends the opposite signal. Silence doesn’t reassure neighbors, advertisers, or investors.

It creates uncertainty.

There’s an old saying in communications: “Isn’t bad publicity still publicity?”

While I don’t subscribe to reckless PR, I do believe visible leadership beats invisible leadership every time. Conversation creates momentum.

Engagement creates trust. Even disagreement creates energy.

Silence creates none of that.

Day 17 isn’t about impatience — it’s about direction. Growth requires presence. Confidence requires visibility. Leadership requires showing up.

The question isn’t whether #Nextdoor will speak again — it’s when, and at what cost to trust if it waits too long.

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