Niel Flamm Niel Flamm

When the Playlist Becomes the Customer Experience

This afternoon I was doing what I normally do on a weekend—working on my blog (yes... more of my "I hate Nextdoor" content), stopping at Costco Wholesale, then settling into the Starbucks on Highway 41 in Mount Pleasant, near Rivertowne.

My order? A Venti Black Iced Tea with an extra pump of Classic and a Cheese Danish. Great combination.

I arrived around 5:00 PM and planned to spend a couple of hours writing. Around 6:30 PM, something changed.

The café music stopped.

Then music started playing from a different source somewhere in the back of the store. First came death metal. Then a rap song filled with profanity, including the N-word. Curious, I asked Shazam what it was. The only thing it identified was a sample from Star by Sly and the Family Stone. (Yes, I'm old enough to remember them.)

It was one of those moments where you wonder who is actually in charge of the customer experience.

For full transparency, I laughed at myself because I've been on the other side.

When I was about 13, I was helping run the Village Delicatessen in Westbury. Before customers came in, I'd blast Def Leppard's Hysteria while drinking wine coolers. Later, while working at Piece By Peace on the Upper East Side, someone decided that Darude's "Sandstorm" was appropriate store music. In both cases, though, the music stopped when customers walked in.

Today, I provided feedback while I was still in the store using the Starbucks website chat. I explained exactly what happened, noted that I had short videos of both songs, and even offered to share them with local management.

After about 20 minutes of answering questions, I was asked to call a phone number instead.

That experience was more disappointing than the music.

Here are my suggestions for Starbucks:

• If a customer clearly states they're trying to provide store feedback, don't spend 20 minutes collecting information only to redirect them to another channel.

• Customer experience impacts revenue. I skipped the grilled cheese and left.

• Consider creating or expanding a Customer Experience QA team that periodically visits stores, much like secret shoppers. Today's technology makes it easier than ever to understand what customers actually experience in your locations.

One final thought.

I don't care what's on the secret menu nearly as much as I care about feeling heard, welcomed, and valued as a customer.

If you'd like to see the short videos from today's visit, they're available at NielFlamm.com/videos/starbucks.

I'd love to hear from others in customer experience, retail, hospitality, and leadership.

How should companies make it easier for customers to provide feedback before they decide not to come back?

Join the discussion on NielFlamm.com.

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Niel Flamm Niel Flamm

When Did You Stop Caring? The Little Things Are the Big Things

Over the past few days, I’ve been getting food to go for Mom and me while she’s been at Novant Health (formerly East Cooper Medical Center).

Why?

Because hospital food is… well… hospital food. 😬

I used to tell my parents this when they visited me during my hospital stays in 2023 and 2024. Now Mom understands.

My brothers and I have been bringing her things she actually wants to eat — breakfast, sushi, snacks, seltzer, and anything that makes a hospital stay a little more comfortable.

I’m a big believer in ordering ahead. Use the app, time the drive, walk in, grab the order, and get back.

I’m also a believer in tipping.

Food service and hospitality workers work hard. They deal with people all day. Many are underpaid. If the service is great — tip. If the service is average, I still tip.

But tipping before receiving the service? I’m starting to rethink that.

Here’s why.

Thursday 7/2/26 — Big Bad Breakfast, Mount Pleasant

I ordered Mom an omelet and pancakes for myself. I picked it up, asked the person handing me the bag:

“Are utensils in the bag?”

Answer: “Yes.”

I get back to the hospital.

No utensils.

I start searching the hospital, trying to find some. Mom is so hungry that she eats part of the omelet by hand.

Yes — I should have checked. That’s on me.

But I also specifically asked.

Tip: $4.84

I emailed the restaurant’s general manager.

No response.

Today, July 4th — Chipotle Mexican Grill

I ordered two Sofritas bowls. Mom has never had Chipotle Mexican Grill, and I thought the Sofritas would be easier for her to eat.

I ordered ingredients on the side and labeled the bowls so we’d know whose was whose.

I arrive at the hospital:

• Lids weren’t secure, causing spills

• Bowls weren’t labeled

• Black beans were missing

Tip: $3.14

I tried contacting Chipotle Mexican Grill support and met “Pepper,” the chatbot wall that didn’t solve the issue.

So what did I do?

I disputed the tip amounts.

Not the food.

The tips.

Because tipping is supposed to recognize service.

The dollar amount isn’t the point.

The principle is.

I tolerate what I allow — and I’m not allowing this.

Small details matter.

A fork matters when someone is sitting in a hospital room hungry.

A secured lid matters.

Checking an order matters.

Follow-through matters.

So I’ll ask the question from Natalie Beckerman’s best sellerbook:

“When Did You Stop Caring?”

Big Bad Breakfast?

Chipotle?

Because the little things tell customers everything.

Join the discussion on NielFlamm.com

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Niel Flamm Niel Flamm

Whistleblowers Welcome: Help Shine a Light on Leadership and Workplace Culture

Every organization has room to improve. Some embrace feedback. Others silence it.

If you are a current or former employee who is concerned about workplace culture, leadership, management practices, accountability, or organizational performance, I’d like to hear your perspective.

📧 niel@nielflamm.com

If you choose to reach out, I will take reasonable steps to redact identifying information before discussing your experience publicly. Please do not send confidential, proprietary, or legally protected information. I’m interested in your experiences, observations, and opinions—not trade secrets.

Poor performance should not be rewarded.

Ineffective leadership should be examined, not ignored.

A toxic culture rarely appears overnight. It often starts at the top and spreads throughout an organization until someone has the courage to confront it.

One of my favorite leadership principles is simple:

You tolerate what you allow.

If leaders allow dysfunction, it becomes the culture.

If employees remain silent out of fear, meaningful change becomes even more difficult.

Constructive transparency and accountability make organizations stronger—not weaker.

If there are stories that deserve to be heard, let’s have that conversation.

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Niel Flamm Niel Flamm

Do as I Say, Not as I Do?

Earlier today, I wrote a post asking questions about Nextdoor’s workplace strategy.

From what I’ve seen, members of the C-suite appear to work from various locations, while engineers are expected to report to a new engineering hub in Dallas, Texas. If that’s the strategy, I’d genuinely like to understand the business rationale behind it.

I tagged several members of Nextdoor’s leadership team. Some I couldn’t tag because I couldn’t locate their LinkedIn profiles. Ironically, one of them was Kelsey Grady, Executive Vice President, Communications.

An interesting thing happened afterward.

Craig Lisowski viewed my LinkedIn profile.

According to his LinkedIn profile, he is CTO (Chief Technical Officer) and President of Products, and his location is listed as San Francisco, California.

If the engineering “meeting of the minds” is centered in Dallas, that’s quite a commute.

So I’ll ask again, respectfully:

What is the leadership philosophy behind having executives distributed across multiple locations while requiring engineers to work from a centralized office?

There may be a sound business reason. If so, I’d love to hear it. Transparency around decisions like these helps employees, prospective candidates, shareholders, and customers better understand the company’s direction.

Someone, please explain this to me.

Join the discussion on NielFlamm.com/blog

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Niel Flamm Niel Flamm

Three Books Every Leader Should Keep Within Reach

There are three books that I believe every leader, coach, mentor, and Learning & Development professional should have available at a moment’s notice.

📘 Good to Great by Jim Collins taught me that greatness isn’t accidental. It’s built through disciplined people, disciplined thought, and disciplined action. It has been a cornerstone in how I think about leadership and organizational excellence.

📙 The Tipping Point by Malcolm Gladwell changed the way I think about ideas, influence, and how small actions can create extraordinary change. I had the opportunity to hear Malcolm deliver a keynote years ago at what was then ASTD (now ATD), and his insights have stayed with me ever since.

Over the years, I’ve encouraged many of my team members to read both books as part of my coaching and mentoring. They generate great conversations about leadership, culture, and personal growth.

Now, I’m adding a third book to that list.

📕 When Did You Stop Caring? by Natalie Beckerman.

I’m just getting into it, but one thing already stands out: leadership isn’t just about strategy, metrics, or results. It’s about people. It’s about choosing to care, even when it’s difficult. That message resonates deeply with me.

When I have the opportunity to lead, coach, and mentor teams again, I plan to give each leader these three books. And if I can get a signed copy of Natalie’s book, even better.

The best leaders never stop learning.

And they never stop caring.

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